Barbara Kruger is a famous Designer / Artist who is well know for creating artworks that contain bold typography.
She uses type as a medium to convey messages in her work.
Aways using the colours black, white and red. She makes eye catching designs that sometimes resemble advertisements.
"I shop therefore I am" is a clever play on words that derived from the famous French philosopher René Descartes who said "I think therefore I am"
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