CONDIMENTS.

Hellmann's Mayonesa.

Heinz Tomato Ketchup.

HP Honey BBQ Sauce.

BARBARA KRUGER

Barbara Kruger is a famous Designer / Artist who is well know for creating artworks that contain bold typography. 

She uses type as a medium to convey messages in her work. 

Aways using the colours black, white and red. She makes eye catching designs that sometimes resemble advertisements. 

"I shop therefore I am" is a clever play on words that derived from the famous French philosopher René Descartes who said "I think therefore I am" 

BANKSY

Typography is often used by artists and creative people alike to covey a message. 

BANKSY is a street artist that incorporates messages into his slogans and images. 

Its not the design of the typography that conveys this but the way the artist arranges his words. 

As well as using his own handwriting he often manipulates pre existing typography by simply crossing out or adding type he creates a new message.  

GILLETTE

A sharp looking font that represents the product its trying to sell.

The G and the I are most interesting. 

GUINNESS

A famous drink brewed on the emerald island. 

The Guinness logo has been designed so well that it represents the alcoholic beverage entirely within its font.

The white against a black background, the drink is a deep brown/black colour with a creamy white head. 

The serifs are small, pointed and rounded at the end, almost representing the head on the brink of overflowing the rim of the glass. The intersect of the stem in the letter N also represent this. 

THE LEGO MOVIE

An obvious concept behind a simple design. 

Its the lego movie title.
It is made out of Lego... simple 

CORREOS

A really simple concept, by simply extending the capital C's finial is slightly extended into the "o" to make it look as if it was to represent someone posting a letter?